As the internet has matured, users have increasingly raised the bar for their online experiences. Early websites were often static and provided limited functionality, but today’s users demand websites and applications that offer not only interactivity but also adaptability to various devices, an intuitive and user-friendly design, swift and efficient performance, visually appealing aesthetics, and a wealth of high-quality and up-to-date content. In addition to these expectations, users have placed significant importance on security, privacy measures, digital accessibility, and personalized experiences.
Considering user experience has become an integral and indispensable aspect of contemporary design practices, reflecting the evolving needs and preferences of an ever-discerning digital audience.
