Author: Elspeth Tordoff

Patterns Patterns Patterns

Degrees of Publicness directly links to privacy on Facebook. Its the people with completely public profiles, for the world to see. These are the extroverts. Then the middle group, those who have maybe 5-10 photos available to view without a friend request. You can see their name, where they are mutual friends, and usually their…

Early design techniques

The great early designers such as the Eames, Gerstner and Sutnar were so good at what they did because they used the iterative process to create designs that put human functionality before form. They also wanted to design ways to bring quality at an affordable price. The Eames chair evolution was evidence of this. Using…

El _ Memex Reflection

The Memex, designed by Vannevar Bush was the first way to “link” information through a machine. Bush envisioned a system where one could pull up two different sources of information, and digitally link them. This was the first hyperlink, which later became a staple of the internet. In the early 2000’s, blogs were blowing up,…

El – Manifesto

Art should be for everyone, regardless of class or economic status. Design should help with this. Design should be focused on redesigning what is broken before designing new systems just to patch up the old. Design should focus on how to design less products. How do you redesign waste and disposable mindsets? Design should be…

Movable type

It’s important to understand how print design, which is the grandfather of webpage design, got started. And that all stems back to moveable type on the printing press. This really solidified the design-by-grid method that has become a staple. Whether it’s become a staple because it’s good, or because we are used to it, I’m…

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