As designers, we are the voice of users–of the people. Companies often push for what is beneficial for the business/investors and often forget that there are actually people who will be using their product or service. We have seen it time and time again the backlash that companies face when selfish decisions are made: unhappy users and a loss of loyalty. One of the most recent examples this year is Adobe regarding their push for AI in their tools and their cancellation system, which they are now facing legal trouble for. The rise of AI only pushes us to uphold our morality and integrity as we navigate its growing influence in our daily lives.

There are social and ethical implications that we must consider as designers. While some decisions may be out of our control, it is important that our voice is still heard among the $$$ *money sounds*. Human connection is essential, and when that is lost, purpose and value is reduced to monetary terms. Everything that we create makes ripples in the system, making it important as ever that our considerations are guided with a commitment for the greater good.